Prowinter Bolzano

Januar 2026

Brand

Services

Ci vediamo a Bolzano!
With this motto, we supported Messe Bozen with German-language PR for Prowinter 2026.
The goal: maximum visibility in the DACH market for the innovations and collections of the 2026/2027 winter season. We invited ten selected media representatives from Germany, Austria and Switzerland to an exclusive visit to the B2B trade fair — including a ski test on the slopes.
On site, our guests gained early insights into new products, trends and developments in the European ski industry — right where brands, retailers and media meet for one of the winter season’s key industry gatherings.

Foto Credits: Marco Parisi