Press Day Tegernsee

Zack, zack — time flies!
In 2026, we organized our Press Day for the tenth time. The idea behind it has always stayed the same: bringing people together — at brand booths, outdoors and somewhere between mountain and lake.
What started as a small event has grown into a boutique industry gathering with heart: 30 exhibiting brands and around 80 media representatives. After the showroom, everyone heads outside — hiking, trail running, gravel biking — before the day ends with networking at our get-together.